Improving Sales Management and Performance – the case of Thyssenkrupp Materials Vietnam’s Hanoi office

The dissertation is to evaluate the competency of Thyssenkrupp Materials Vietnam and discuss the implications to how Thyssenkrupp Materials Vietnam could improve the performance. The research helps to understand the current situation, advantages and difficulties of Thyssenkrupp Materials Vietnam at...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Le, Thi Thuy
مؤلفون آخرون: Nguyen, Phu Hung
التنسيق: Theses and Dissertations
اللغة:English
منشور في: Khoa Quốc tế, ĐHQGHN 2020
الموضوعات:
الوصول للمادة أونلاين:http://repository.vnu.edu.vn/handle/VNU_123/89581
الوسوم: إضافة وسم
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الوصف
الملخص:The dissertation is to evaluate the competency of Thyssenkrupp Materials Vietnam and discuss the implications to how Thyssenkrupp Materials Vietnam could improve the performance. The research helps to understand the current situation, advantages and difficulties of Thyssenkrupp Materials Vietnam at the moments. The research found challenges in sales management from the sales force and from the environment. The research propose 2 groups of solutions – the first is to improve the sales management control, and the second is to improve the sales.