Customer satisfaction with iPay Mobile services at VietinBank -Hanoi branch

• 主要作者: Dang, Thanh Van
• 其他作者: Pham, Thi Lien
• 格式: Final Year Project
• 語言: English
• 出版: H. : ĐHQGHN 2020
• 主題: Customer satisfaction; iPay Mobile services; VietinBank - Hanoi branch; Service quality; Service charge; Speed and service capabilities
• 在線閱讀: http://repository.vnu.edu.vn/handle/VNU_123/98440

The thesis has found that all six factors: Tangible - Perceived ease to use - Safety and Security - speed and Service capabilities - Responsiveness - Service charge have impact on customer satisfaction with iPay Mobile services at VietinBank - Hanoi branch. In particular, responsiveness is the facto...