Factors of Online Advertisements That Affect Concumer Behavior of the ABM SHS of DLSU-IS A.Y. 2021-2022
Online advertisements have been embedded in videos or the software applications that individuals are exposed to that aims to persuade consumers to buy products or services. However, there is a need to know what exactly about online ads makes them persuasive to consumers. This research presented some...
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Main Authors: | Capistrano, Gabrielle Louise V., Cruz, Patrisha Adelle P., Martinez, Jia Nadine F., Miraflor, Helaena Marie I., Sola, Alliyah Lein N. |
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Format: | text |
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Animo Repository
2022
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Subjects: | |
Online Access: | https://animorepository.dlsu.edu.ph/conf_shsrescon/2022/bus_research/7 https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1049&context=conf_shsrescon |
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Institution: | De La Salle University |
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