Impact of the COVID 19 Pandemic on the Purchasing Behavior of DLSU IS SHS Manila ABM Students

• Main Authors: Misa, Kirstenn Bianca L., Reala, Elijah Raphael M., Villasfer, Tricia Mae M.
• Format: text
• Published: Animo Repository 2022
• Subjects: COVID 19 pandemic; purchasing behavior; perceived risk; price sensitivity; apparel; Business
• Online Access: https://animorepository.dlsu.edu.ph/conf_shsrescon/2022/bus_research/8
• Institution: De La Salle University

As the world came to a halt due to a global crisis, several economic and social implications have significantly impacted everyone’s lifestyle during the COVID-19 pandemic for more than a year. With the new normal constraining many areas of society in shifting to more virtual interactions, it is evid...