Assessing the Marketability of BEU as a Loungewear Brand Producing Ethically-Made and Gender-Inclusive Clothing in the Philippines

Assessing the Marketability of BEU as a Loungewear Brand Producing Ethically-Made and Gender-Inclusive Clothing in the Philippines

BEU is an ethical and gender-inclusive brand that aims to provide its customers with high-quality loungewear products promoting a more sustainable approach in terms of manufacturing and purchasing contemporary clothing pieces while striving for inclusivity through their brand’s motto “Be You” encour...

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Bibliographic Details
Main Authors: Alonte, Carlos Miguel G., Bandola, Rhiean Gabriel E., Dela Vega, Nicka Darlene D., Lirio, Kylene Nicole R., Secillano, Maria Angela A., Ventanilla, Luigie Vondel D.
Format: text
Published: Animo Repository 2021
Subjects:
ethical
sustainable
gender-inclusivity
loungewear
local business
Online Access:https://animorepository.dlsu.edu.ph/conf_shsrescon/2021/bus_plan/2
https://animorepository.dlsu.edu.ph/context/conf_shsrescon/article/1727/viewcontent/BEU.pdf
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Institution: De La Salle University

Internet

https://animorepository.dlsu.edu.ph/conf_shsrescon/2021/bus_plan/2
https://animorepository.dlsu.edu.ph/context/conf_shsrescon/article/1727/viewcontent/BEU.pdf

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