Ethics in billboard advertising: The role of ethical considerations in management decisions
Given the current situation of the billboard advertising industry in the Philippines, the researchers looked into ethical considerations in management decisions when it came to approving and implementing potentially offensive billboard advertisements. This study focused on identifying the factors th...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2011
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/12145 |
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| Institution: | De La Salle University |
| Language: | English |
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