A case study on the key factors affecting customers behavioral intentions on Max's Restaurant

The Philippines tourism escalated and simultaneously increased its GDP. Consequently, it caused a boom in the hotel and restaurant industry. Since vast employment and commerce came from the restaurant sub-sector, companies within that sub-sector were examined. Through research, the study of key fact...

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Bibliographic Details
Main Authors: Chuc Choc, Lance Derrick T., Feliciano, Albert Gene G., Tan, Gaile Bernadine Y., Uy, Michelle Valerie K.
Format: text
Language:English
Published: Animo Repository 2011
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/14767
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Institution: De La Salle University
Language: English