A study of consumer preferences on selected chicken houses in Metro Manila

Quality has often been viewed as dependent on the level of product attributes. (Hauser et al, 1983, Rosen, 1974). This paper attempts to present a good indicator of consumer preferences among the client determined attributes of chicken houses in Metro Manila. Also determined by the client are the ch...

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Bibliographic Details
Main Authors: Ang, Jeffrey, Montes, Anne Charisma, Munoz, Melissa, Tan, Abbie Jane
Format: text
Language:English
Published: Animo Repository 1996
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/16751
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Institution: De La Salle University
Language: English

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