A Proposed marketing plan for Del Monte Philippines, Inc.
Del Monte Philippines, Inc. launched Sliced Junior Pineapple (SJP) in the market on February 18, 1994. However, because Del Monte was still in the process of observing how the consumers would respond to the product, the company has not yet completely supported Sliced Junior Pineapple. Being the only...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
1995
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/16857 |
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| Institution: | De La Salle University |
| Language: | English |