A marketing plan for warner home video-Philippines

Warner Home Video Philippines (WHVP) was establish in the year 1987 as an affiliate of Warner Brothers International, USA, which is one of the leading producers and distributors of films from Hollywood. WHVP introduced the VCD and format to the Philippine market. Currently it has captured 21% of the...

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Bibliographic Details
Main Authors: Dela Cruz, Aldrich Kristian L., Lim, Jim Harold, Tan, Andrew
Format: text
Language:English
Published: Animo Repository 2003
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/17627
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Institution: De La Salle University
Language: English