A proposed marketing plan for Greater Good Apparel

Greater Good is known to be a socially responsible clothing brand, which advocates pressing social issues through fashion and art. They have been in the industry for over a year but unfortunately have not captured their intended market. With a huge potential for developing the brand, the owners deci...

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Bibliographic Details
Main Author: Ayson, Ma. Lourdes Patricia M.
Format: text
Language:English
Published: Animo Repository 2011
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/18073
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Institution: De La Salle University
Language: English