Factors that determine the acceptance and preference of college students in Metro Manila towards Over-the-Top Messaging vs Traditional SMS
Messaging is either the most important mobile phone feature or the second-most after regular-old phone calls. Messaging, led by SMS texts, has grown to become a huge global industry and a revenue source for the world's mobile carriers. This lucrative 230 billion US Dollar business continues to...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2015
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4832 |
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| Institution: | De La Salle University |
| Language: | English |