An integrated marketing communications campaign for Fashion 21 Cosmetics

Fashion 21 is a cosmetics brand which positions itself as one of the top local cosmetic brands that has undeniable good quality, comes in trendy and stylish packaging with a very friendly price. It caters to the wise value shoppers who know how to make every pero count. Considering the saturated mar...

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Bibliographic Details
Main Author: Quan, Long
Format: text
Language:English
Published: Animo Repository 2016
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/4856
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Institution: De La Salle University
Language: English