An Integrated marketing communications campaign for AyosDito.ph

AyosDito.ph is an online classifieds website in the Philippines which was originally a joint venture of Singapore Press Holdings Limited and Schibsted Media Group. Currently, it is equally-owned by the Schibsted Media Group, Singapore Press Holdings Limited and Telenor. AyosDito.ph was established i...

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Bibliographic Details
Main Author: Revilla, Fritzie Ann V.
Format: text
Language:English
Published: Animo Repository 2014
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/4915
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Institution: De La Salle University
Language: English
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