Integrated marketing communications campaign for CIS Bayad Center, Incorporated

This integrated marketing communications campaign is made solely for Bayad Center, a subsidiary of Manila Electric Company (MERALCO) and member of the MVP group of companies which has established itself as the most trusted brand when it comes to bills payment, and continues to expand its network str...

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Bibliographic Details
Main Author: Valerio, Zacharie Eihlline M.
Format: text
Language:English
Published: Animo Repository 2020
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/6259
https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13307/viewcontent/VALERIO_ZACHARIE_EIHLLINE_11772786_1Edited.pdf
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Institution: De La Salle University
Language: English