An action research to increase opportunities and new customers of sales executives

• Main Author: Cuerda, Harold L.
• Format: text
• Language: English
• Published: Animo Repository 2019
• Subjects: Sales executives; Sales management; Customer relations; Business
• Online Access: https://animorepository.dlsu.edu.ph/etd_masteral/7027
• Institution: De La Salle University

This Action Research paper illustrates how a Sales Department in a logistic Company was able to increase the number of new accounts in the company in a given month and consistently by tackling the many issues that restricts them from achieving more. On the surface the issues identified were the low...