FCB Realty Corporation: a corporate strategy for the next fiscal period

• المؤلف الرئيسي: Ching, Eddie S.
• التنسيق: text
• اللغة: English
• منشور في: Animo Repository 1994
• الموضوعات: Corporate planning; Modular construction; xx2 Buildings; Prefabricated; Business
• الوصول للمادة أونلاين: https://animorepository.dlsu.edu.ph/etd_masteral/1604
• المؤسسة: De La Salle University

This paper aims to identify the present strategies undertaken by FCB Realty Corporation (The name of the Company and all of its major participants have been changed upon the request of the Management.) in the following areas: Marketing, Production, Finance and Human Resources, and to present a propo...