A marketing plan for Araneta Center
The 1995 Marketing Plan for Araneta Center seeks to improve its status in the planning mall industry. The largest is to achieve a 20% increase in market share by year 1996. The financial target is 25% Return on Investment and an increase of 25% in in annual revenues by attracting more lessees to occ...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
1996
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/2165 |
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| Institution: | De La Salle University |
| Language: | English |