Assessing the influence that sports sponsorships has on the purchasing behavior of adult consumers in Metro Manila
The Philippines has one of the biggest love for sports in Asia, this is why the research group felt the necessity to further research on the topic, especially that there is a lack of studies regarding sports businesses here in the country. The researchers wanted to assess the impact of sports sponso...
محفوظ في:
المؤلفون الرئيسيون: | Arceo, Rafael Enrico Lao, Catedral, Diego Jesus Tungol, Lacson, Juan Miguel Bachmann, Narciso, Zachary Martin Asuncion |
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التنسيق: | text |
اللغة: | English |
منشور في: |
Animo Repository
2022
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الموضوعات: | |
الوصول للمادة أونلاين: | https://animorepository.dlsu.edu.ph/etdb_dsi/66 https://animorepository.dlsu.edu.ph/context/etdb_dsi/article/1078/viewcontent/Assessing_the_Influence_that_Sports_Sponsorships_has_on_the_Purch2_Redacted.pdf |
الوسوم: |
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المؤسسة: | De La Salle University |
اللغة: | English |
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