Crisis in today’s time: The impact of situational crisis communication theory & strategies towards the crisis response outcomes of food & beverage companies in the Philippines

Crisis in today’s time: The impact of situational crisis communication theory & strategies towards the crisis response outcomes of food & beverage companies in the Philippines

The Situational Crisis Communication Theory (SCCT) was developed by Timothy Coombs in 1994 wherein the author discusses how communication is essential in the process of dealing with a crisis. The main problem of the study is to find out how the theory supports a company in the Philippine food &...

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Bibliographic Details
Main Authors: Briones, Paulo Raphael Lim, Espiña, Dannielle Meyer Laude, San Jose, Sophia Castro, Tarnate, Roberto Lorenzo Torre
Format: text
Language:English
Published: Animo Repository 2023
Subjects:
Communication in crisis management
Crisis management
Business and Corporate Communications
Online Access:https://animorepository.dlsu.edu.ph/etdb_dsi/165
https://animorepository.dlsu.edu.ph/context/etdb_dsi/article/1172/viewcontent/Crisis_in_Today_s2_Time__The_Impact_of_Situational_Crisis_Communic.pdf
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etdb_dsi/165
https://animorepository.dlsu.edu.ph/context/etdb_dsi/article/1172/viewcontent/Crisis_in_Today_s2_Time__The_Impact_of_Situational_Crisis_Communic.pdf

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