Improving the customer churn management of Eastern Communications by establishing a Retention Management Committee

Eastern Communications has been reliably growing its yearly revenue from 2015 up to 2022. Despite the continuous revenue growth of the company, its board has been looking for opportunities to better improve its revenue generation and increase its current market share. And as a Lasallian Business Lea...

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Bibliographic Details
Main Author: Gono, Giancarlo L.
Format: text
Language:English
Published: Animo Repository 2022
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etdm_manorg/131
https://animorepository.dlsu.edu.ph/context/etdm_manorg/article/1163/viewcontent/Improving_the_Customer_Churn3_Management_of_Eastern_Communications_Redacted.pdf
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Institution: De La Salle University
Language: English