An integrated marketing communications campaign for Dad's Organic Farm

The integrated marketing communications (IMC) campaign is intended for Dad’s Organic Farm, a honey and organic body products brand registered as Cebu Beefarm, Inc. Dad’s Organic Farm provides pure honey and handmade by-products that are locally produced and harvested. The brand guarantees products t...

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Bibliographic Details
Main Author: Cutamora, Shaira Eva C.
Format: text
Language:English
Published: Animo Repository 2021
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etdm_market/11
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1011&context=etdm_market
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Institution: De La Salle University
Language: English