An integrated marketing communications campaign for Diwatang Maria

An integrated marketing communications campaign for Diwatang Maria

Exploring the factors that influence Filipino consumers in purchasing Organic and Natural Beauty Soap Bars Abstract The purpose of this study is to determine the factors that influence the intention of Filipino consumers in purchasing organic and natural beauty soap bars. Specifically, this study ai...

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Bibliographic Details
Main Author: Bascos, Shiela Camille V.
Format: text
Language:English
Published: Animo Repository 2021
Subjects:
Soap > > PhilippinesMarketing
Green products > Philippines > Marketing
Consumer behavior > Philippines
Consumers' preferences > Philippines
Diwatang Maria (Philippines) > Marketing
Marketing
Online Access:https://animorepository.dlsu.edu.ph/etdm_market/21
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1026&context=etdm_market
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etdm_market/21
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1026&context=etdm_market

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