The relationship of car design attributes and user's affective needs

• Main Author: Seva, Rosemary R.
• Format: text
• Published: Animo Repository 2007
• Subjects: Product design—Psychological aspects; Automobiles—Design and construction—Psychological aspects; Human Factors Psychology
• Online Access: https://animorepository.dlsu.edu.ph/faculty_research/9237
• Institution: De La Salle University

Previous studies manifested the importance of considering users' emotion when designing a product. New design methods have been proposed to scientifically integrate affect into the design process. The current study aims to relate car attributes with the intensity of affect experienced by car bu...