A push motivation model of Filipino youth travel
Youth travel is of special interest, because a considerable number of Filipinos belong to the youth population. By focusing on the youth market, tourism enterprises can maximize considerable business opportunities. This study, by using several known motivations and activity preferences of travelers,...
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Main Author: | Tibon, Maria Victoria P. |
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Format: | text |
Published: |
Animo Repository
2012
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Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/13369 |
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Institution: | De La Salle University |
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