Southwest's acquisition of AirTran: an analysis of short-term stock performance

• المؤلفون الرئيسيون: Manuela, Wilfred S, Jr, Rhoades, Dawna L
• التنسيق: text
• منشور في: Archīum Ateneo 2013
• الموضوعات: Strategic Management Policy
• الوصول للمادة أونلاين: https://archium.ateneo.edu/leadership-and-strategy-faculty-pubs/4; http://www.inderscience.com/offer.php?id=59840

This paper examines the short-term stock performance of Southwest Airlines and AirTran Airways using time series data consisting of daily and cumulative abnormal returns ± 60 trading days around the merger announcement and merger completion dates. The impact of Southwest's announcement to acqui...