Strategic market entrance into the pharmaceutical market in Vietnam.

This academic research purports to conduct a study on foreign pharmaceutical firms' market entrance strategies in Vietnam.

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Bibliographic Details
Main Authors: Kok, Keen Sing., Mak, Danielle Min Yi., Teh, Derry Hwa Yong.
Other Authors: Simonet, Daniel
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10083
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-10083
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spelling sg-ntu-dr.10356-100832023-05-19T03:30:08Z Strategic market entrance into the pharmaceutical market in Vietnam. Kok, Keen Sing. Mak, Danielle Min Yi. Teh, Derry Hwa Yong. Simonet, Daniel Nanyang Business School DRNTU::Business::Marketing This academic research purports to conduct a study on foreign pharmaceutical firms' market entrance strategies in Vietnam. 2008-09-24T07:39:38Z 2008-09-24T07:39:38Z 2006 2006 Final Year Project (FYP) http://hdl.handle.net/10356/10083 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing
spellingShingle DRNTU::Business::Marketing
Kok, Keen Sing.
Mak, Danielle Min Yi.
Teh, Derry Hwa Yong.
Strategic market entrance into the pharmaceutical market in Vietnam.
description This academic research purports to conduct a study on foreign pharmaceutical firms' market entrance strategies in Vietnam.
author2 Simonet, Daniel
author_facet Simonet, Daniel
Kok, Keen Sing.
Mak, Danielle Min Yi.
Teh, Derry Hwa Yong.
format Final Year Project
author Kok, Keen Sing.
Mak, Danielle Min Yi.
Teh, Derry Hwa Yong.
author_sort Kok, Keen Sing.
title Strategic market entrance into the pharmaceutical market in Vietnam.
title_short Strategic market entrance into the pharmaceutical market in Vietnam.
title_full Strategic market entrance into the pharmaceutical market in Vietnam.
title_fullStr Strategic market entrance into the pharmaceutical market in Vietnam.
title_full_unstemmed Strategic market entrance into the pharmaceutical market in Vietnam.
title_sort strategic market entrance into the pharmaceutical market in vietnam.
publishDate 2008
url http://hdl.handle.net/10356/10083
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