Value creation in private banking - an Asian perspective.

• Main Authors: Chiew, Gillian Yan., Lee, Chun Li., Lee, Grace Yingying.
• Other Authors: Dufey, Gunter
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Finance::Banking
• Online Access: http://hdl.handle.net/10356/10115
• Institution: Nanyang Technological University

With increased competition as banks enter to get a share of Asia's booming private banking business, there is an increased need to identify the unique value proposition for Asian clients. This report reviews the three sources of value creation in the private banking business namely the location...