Case study of PSA : from a strategic perspective

Case study of PSA : from a strategic perspective

The essence of this paper is a case study on PSA from a strategic perspective. In doing so, industry and company analyses are conducted. Current issues relevant to PSA are also being addressed. the co-opetition concept is applied as a strategic option. Finally, possible future scenarios that are lik...

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Bibliographic Details
Main Authors: Jang, Eugene Wei Hui, Lim, Larry Wenhui, Say, Olivia Li Ying
Other Authors: Wan, Chew Yoong
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Management::Leadership
Online Access:http://hdl.handle.net/10356/10205
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Institution: Nanyang Technological University
Description
Summary:The essence of this paper is a case study on PSA from a strategic perspective. In doing so, industry and company analyses are conducted. Current issues relevant to PSA are also being addressed. the co-opetition concept is applied as a strategic option. Finally, possible future scenarios that are likely to impact PSA are also being discussed.

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