Strategic management of shopping malls in Singapore.

Using Elizabeth Howard's model of shopping centre management, we classify shopping centres in Singapore under two categories: property-led and customer-led. With each's unique characteristics in mind, we recommend certain strategic approaches for management of shopping centres to undertake...

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Main Authors: Low, Angeline Puay Ling., Lee, Yam Hui., Tham, Kok Choong.
Other Authors: Das, Shobha Sasidharan
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10273
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-10273
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spelling sg-ntu-dr.10356-102732023-05-19T07:23:11Z Strategic management of shopping malls in Singapore. Low, Angeline Puay Ling. Lee, Yam Hui. Tham, Kok Choong. Das, Shobha Sasidharan Nanyang Business School DRNTU::Business::Management::Strategy Using Elizabeth Howard's model of shopping centre management, we classify shopping centres in Singapore under two categories: property-led and customer-led. With each's unique characteristics in mind, we recommend certain strategic approaches for management of shopping centres to undertake. 2008-09-24T07:41:52Z 2008-09-24T07:41:52Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/10273 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Management::Strategy
spellingShingle DRNTU::Business::Management::Strategy
Low, Angeline Puay Ling.
Lee, Yam Hui.
Tham, Kok Choong.
Strategic management of shopping malls in Singapore.
description Using Elizabeth Howard's model of shopping centre management, we classify shopping centres in Singapore under two categories: property-led and customer-led. With each's unique characteristics in mind, we recommend certain strategic approaches for management of shopping centres to undertake.
author2 Das, Shobha Sasidharan
author_facet Das, Shobha Sasidharan
Low, Angeline Puay Ling.
Lee, Yam Hui.
Tham, Kok Choong.
format Final Year Project
author Low, Angeline Puay Ling.
Lee, Yam Hui.
Tham, Kok Choong.
author_sort Low, Angeline Puay Ling.
title Strategic management of shopping malls in Singapore.
title_short Strategic management of shopping malls in Singapore.
title_full Strategic management of shopping malls in Singapore.
title_fullStr Strategic management of shopping malls in Singapore.
title_full_unstemmed Strategic management of shopping malls in Singapore.
title_sort strategic management of shopping malls in singapore.
publishDate 2008
url http://hdl.handle.net/10356/10273
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