Strategic management of shopping malls in Singapore.
Using Elizabeth Howard's model of shopping centre management, we classify shopping centres in Singapore under two categories: property-led and customer-led. With each's unique characteristics in mind, we recommend certain strategic approaches for management of shopping centres to undertake...
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2008
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sg-ntu-dr.10356-102732023-05-19T07:23:11Z Strategic management of shopping malls in Singapore. Low, Angeline Puay Ling. Lee, Yam Hui. Tham, Kok Choong. Das, Shobha Sasidharan Nanyang Business School DRNTU::Business::Management::Strategy Using Elizabeth Howard's model of shopping centre management, we classify shopping centres in Singapore under two categories: property-led and customer-led. With each's unique characteristics in mind, we recommend certain strategic approaches for management of shopping centres to undertake. 2008-09-24T07:41:52Z 2008-09-24T07:41:52Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/10273 Nanyang Technological University application/pdf |
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DRNTU::Business::Management::Strategy Low, Angeline Puay Ling. Lee, Yam Hui. Tham, Kok Choong. Strategic management of shopping malls in Singapore. |
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Using Elizabeth Howard's model of shopping centre management, we classify shopping centres in Singapore under two categories: property-led and customer-led. With each's unique characteristics in mind, we recommend certain strategic approaches for management of shopping centres to undertake. |
author2 |
Das, Shobha Sasidharan |
author_facet |
Das, Shobha Sasidharan Low, Angeline Puay Ling. Lee, Yam Hui. Tham, Kok Choong. |
format |
Final Year Project |
author |
Low, Angeline Puay Ling. Lee, Yam Hui. Tham, Kok Choong. |
author_sort |
Low, Angeline Puay Ling. |
title |
Strategic management of shopping malls in Singapore. |
title_short |
Strategic management of shopping malls in Singapore. |
title_full |
Strategic management of shopping malls in Singapore. |
title_fullStr |
Strategic management of shopping malls in Singapore. |
title_full_unstemmed |
Strategic management of shopping malls in Singapore. |
title_sort |
strategic management of shopping malls in singapore. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/10273 |
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1772828824664276992 |