A strategic management approach to country club management : case study on Raffles Marina Limited.

A strategic management approach to country club management : case study on Raffles Marina Limited.

Our objectives for this case study are: i. to understand the workings of a Raffles Marina Country Club (RML), ii. to use and apply various strategic management frameworks to understand what factors contribute to a member's perception of RML and how these models can be used to improve the memb...

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Main Authors: Ho, Chee Yong., Wong, Shu Rong., Yap, Yi Wei.
Other Authors: Cheng, Catherine Ooi Lan
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Industries and labor
Online Access:http://hdl.handle.net/10356/10492
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-10492
record_format dspace
spelling sg-ntu-dr.10356-104922023-05-19T06:16:18Z A strategic management approach to country club management : case study on Raffles Marina Limited. Ho, Chee Yong. Wong, Shu Rong. Yap, Yi Wei. Cheng, Catherine Ooi Lan Nanyang Business School DRNTU::Business::Industries and labor Our objectives for this case study are: i. to understand the workings of a Raffles Marina Country Club (RML), ii. to use and apply various strategic management frameworks to understand what factors contribute to a member's perception of RML and how these models can be used to improve the member's satisfaction, iii. how RML can use these factors to help improve their members’ satisfaction. 2008-09-24T07:44:14Z 2008-09-24T07:44:14Z 2007 2007 Final Year Project (FYP) http://hdl.handle.net/10356/10492 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Industries and labor
spellingShingle DRNTU::Business::Industries and labor
Ho, Chee Yong.
Wong, Shu Rong.
Yap, Yi Wei.
A strategic management approach to country club management : case study on Raffles Marina Limited.
description Our objectives for this case study are: i. to understand the workings of a Raffles Marina Country Club (RML), ii. to use and apply various strategic management frameworks to understand what factors contribute to a member's perception of RML and how these models can be used to improve the member's satisfaction, iii. how RML can use these factors to help improve their members’ satisfaction.
author2 Cheng, Catherine Ooi Lan
author_facet Cheng, Catherine Ooi Lan
Ho, Chee Yong.
Wong, Shu Rong.
Yap, Yi Wei.
format Final Year Project
author Ho, Chee Yong.
Wong, Shu Rong.
Yap, Yi Wei.
author_sort Ho, Chee Yong.
title A strategic management approach to country club management : case study on Raffles Marina Limited.
title_short A strategic management approach to country club management : case study on Raffles Marina Limited.
title_full A strategic management approach to country club management : case study on Raffles Marina Limited.
title_fullStr A strategic management approach to country club management : case study on Raffles Marina Limited.
title_full_unstemmed A strategic management approach to country club management : case study on Raffles Marina Limited.
title_sort strategic management approach to country club management : case study on raffles marina limited.
publishDate 2008
url http://hdl.handle.net/10356/10492
_version_ 1770566367462817792

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