Critical factors of the local firm industry and their implications.

This study is primarily a detailed analysis of 6 identified critical factors and their impact on Singaporean’s support for local films. Our research was motivated by the recent successes of 2 local movies, namely, “Money No Enough” and “Forever Fever”. For the purposes of our discussion, the followi...

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Main Authors: Leong, Tina Yin Hwee., Lim, Hui Ling., Lim, Shu Yi.
Other Authors: Ho, Mian Lian
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10681
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-10681
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spelling sg-ntu-dr.10356-106812023-05-19T03:30:08Z Critical factors of the local firm industry and their implications. Leong, Tina Yin Hwee. Lim, Hui Ling. Lim, Shu Yi. Ho, Mian Lian Nanyang Business School DRNTU::Business::Industries and labor This study is primarily a detailed analysis of 6 identified critical factors and their impact on Singaporean’s support for local films. Our research was motivated by the recent successes of 2 local movies, namely, “Money No Enough” and “Forever Fever”. For the purposes of our discussion, the following factors have been selected for our study: Film budget, the usage of Singlish, promotional efforts, governmental efforts, local identity markers and film ratings. 2008-09-24T07:46:25Z 2008-09-24T07:46:25Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10681 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Industries and labor
spellingShingle DRNTU::Business::Industries and labor
Leong, Tina Yin Hwee.
Lim, Hui Ling.
Lim, Shu Yi.
Critical factors of the local firm industry and their implications.
description This study is primarily a detailed analysis of 6 identified critical factors and their impact on Singaporean’s support for local films. Our research was motivated by the recent successes of 2 local movies, namely, “Money No Enough” and “Forever Fever”. For the purposes of our discussion, the following factors have been selected for our study: Film budget, the usage of Singlish, promotional efforts, governmental efforts, local identity markers and film ratings.
author2 Ho, Mian Lian
author_facet Ho, Mian Lian
Leong, Tina Yin Hwee.
Lim, Hui Ling.
Lim, Shu Yi.
format Final Year Project
author Leong, Tina Yin Hwee.
Lim, Hui Ling.
Lim, Shu Yi.
author_sort Leong, Tina Yin Hwee.
title Critical factors of the local firm industry and their implications.
title_short Critical factors of the local firm industry and their implications.
title_full Critical factors of the local firm industry and their implications.
title_fullStr Critical factors of the local firm industry and their implications.
title_full_unstemmed Critical factors of the local firm industry and their implications.
title_sort critical factors of the local firm industry and their implications.
publishDate 2008
url http://hdl.handle.net/10356/10681
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