Critical factors of the local firm industry and their implications.
This study is primarily a detailed analysis of 6 identified critical factors and their impact on Singaporean’s support for local films. Our research was motivated by the recent successes of 2 local movies, namely, “Money No Enough” and “Forever Fever”. For the purposes of our discussion, the followi...
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sg-ntu-dr.10356-106812023-05-19T03:30:08Z Critical factors of the local firm industry and their implications. Leong, Tina Yin Hwee. Lim, Hui Ling. Lim, Shu Yi. Ho, Mian Lian Nanyang Business School DRNTU::Business::Industries and labor This study is primarily a detailed analysis of 6 identified critical factors and their impact on Singaporean’s support for local films. Our research was motivated by the recent successes of 2 local movies, namely, “Money No Enough” and “Forever Fever”. For the purposes of our discussion, the following factors have been selected for our study: Film budget, the usage of Singlish, promotional efforts, governmental efforts, local identity markers and film ratings. 2008-09-24T07:46:25Z 2008-09-24T07:46:25Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10681 Nanyang Technological University application/pdf |
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DRNTU::Business::Industries and labor Leong, Tina Yin Hwee. Lim, Hui Ling. Lim, Shu Yi. Critical factors of the local firm industry and their implications. |
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This study is primarily a detailed analysis of 6 identified critical factors and their impact on Singaporean’s support for local films. Our research was motivated by the recent successes of 2 local movies, namely, “Money No Enough” and “Forever Fever”. For the purposes of our discussion, the following factors have been selected for our study: Film budget, the usage of Singlish, promotional efforts, governmental efforts, local identity markers and film ratings. |
author2 |
Ho, Mian Lian |
author_facet |
Ho, Mian Lian Leong, Tina Yin Hwee. Lim, Hui Ling. Lim, Shu Yi. |
format |
Final Year Project |
author |
Leong, Tina Yin Hwee. Lim, Hui Ling. Lim, Shu Yi. |
author_sort |
Leong, Tina Yin Hwee. |
title |
Critical factors of the local firm industry and their implications. |
title_short |
Critical factors of the local firm industry and their implications. |
title_full |
Critical factors of the local firm industry and their implications. |
title_fullStr |
Critical factors of the local firm industry and their implications. |
title_full_unstemmed |
Critical factors of the local firm industry and their implications. |
title_sort |
critical factors of the local firm industry and their implications. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/10681 |
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1770565781453537280 |