Jurong BirdPark : making a business out of the birds.
The purpose of this study is to examine the present and future outlook for one of Singapore’s top tourist attractions, Jurong BirdPark. In particular, the external and internal environments of the tourist attraction are examined. Throughout our investigations using conceptual frameworks and statisti...
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Main Authors: | Goh, Wee Tiong., Lee, Issachar., Wong, Kwok San. |
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Other Authors: | F2215023P |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10718 |
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Institution: | Nanyang Technological University |
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