Significance of personal relationship on life insurance industry.

The strong influence of customer relationships on sales closures has gained much attention in the research arena. This paper attempts to establish whether relationship development and the selected factors play a dominant role in the sales performance of life insurance agents in Singapore.

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書目詳細資料
Main Authors: Chia, Meng Hwee., Chua, Yian Ping., Tan, Cheau Ling.
其他作者: Webster, John Frederick
格式: Final Year Project
出版: 2008
主題:
在線閱讀:http://hdl.handle.net/10356/10720
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