The better-than-average effect in Hong Kong and the United States : the role of personal trait importance and cultural trait importance

The better-than-average effect in Hong Kong and the United States : the role of personal trait importance and cultural trait importance

People tend to make self-aggrandizing social comparisons on traits that are important to the self. However, existing research on the better-than-average effect (BTAE) and trait importance does not distinguish between personal trait importance (participants’ ratings of the importance of certain trait...

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Bibliographic Details
Main Authors: Au, Al K. C., Leung, Angela K.-Y., Kim, Young-Hoon, Chiu, Chi-yue, Lau, Ivy Yee-Man, Tam, Kim-Pong
Other Authors: Nanyang Business School
Format: Article
Language:English
Published: 2013
Subjects:
DRNTU::Business
Online Access:https://hdl.handle.net/10356/107255
http://hdl.handle.net/10220/17918
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Institution: Nanyang Technological University
Language: English

Internet

https://hdl.handle.net/10356/107255
http://hdl.handle.net/10220/17918

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