Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.

This paper is an exploratory study of the airline industry in the Asia Pacific market, in light of the region’s financial crisis. Singapore Airlines, Cathay Pacific Airways, British Airways and Qantas Airways are profiled. The paper also examines the important phenomenon of global airline alliances,...

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Bibliographic Details
Main Author:	Lin, Sh Liang.
Other Authors:	Tan, Thomas Tse Wee
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business
Online Access:	http://hdl.handle.net/10356/10956
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Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-10956
record_format	dspace
spelling	sg-ntu-dr.10356-109562023-05-19T06:24:04Z Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players. Lin, Sh Liang. Tan, Thomas Tse Wee Nanyang Business School DRNTU::Business This paper is an exploratory study of the airline industry in the Asia Pacific market, in light of the region’s financial crisis. Singapore Airlines, Cathay Pacific Airways, British Airways and Qantas Airways are profiled. The paper also examines the important phenomenon of global airline alliances, while offering some guidelines to alliance management. Frequent Flyer Programmes are also discussed. The paper ends by highlighting some future areas of development in the industry. 2008-09-24T07:49:26Z 2008-09-24T07:49:26Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10956 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business
spellingShingle	DRNTU::Business Lin, Sh Liang. Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.
description	This paper is an exploratory study of the airline industry in the Asia Pacific market, in light of the region’s financial crisis. Singapore Airlines, Cathay Pacific Airways, British Airways and Qantas Airways are profiled. The paper also examines the important phenomenon of global airline alliances, while offering some guidelines to alliance management. Frequent Flyer Programmes are also discussed. The paper ends by highlighting some future areas of development in the industry.
author2	Tan, Thomas Tse Wee
author_facet	Tan, Thomas Tse Wee Lin, Sh Liang.
format	Final Year Project
author	Lin, Sh Liang.
author_sort	Lin, Sh Liang.
title	Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.
title_short	Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.
title_full	Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.
title_fullStr	Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.
title_full_unstemmed	Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.
title_sort	exploratory study of the competitive behaviour of the airline industry in the asia-pacific market through the analysis of the major players.
publishDate	2008
url	http://hdl.handle.net/10356/10956
_version_	1770567626043424768

Exploratory study of the competitive behaviour of the airline industry in the Asia-Pacific market through the analysis of the major players.

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