POSBank - DBS bank merger and its impact on POSBank customers

POSBank - DBS bank merger and its impact on POSBank customers

The purpose of this research study is to identify POSBank customers’ fears and concerns of the POSBank – DBS Bank merger, determine customers’ reactions to the merger and identify the factors that affect customers’ decision to continue banking relationship with POSBank. The dependent variable for th...

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Main Authors: Chong, Shu Yee., Lim, Chen Chen., Tan, Yi Ling.
Other Authors: Yeo, Victor Chuan Seng
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Finance::Banking::Mergers and acquisitions
Online Access:http://hdl.handle.net/10356/10970
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-10970
record_format dspace
spelling sg-ntu-dr.10356-109702023-05-19T05:41:35Z POSBank - DBS bank merger and its impact on POSBank customers Chong, Shu Yee. Lim, Chen Chen. Tan, Yi Ling. Yeo, Victor Chuan Seng Nanyang Business School DRNTU::Business::Finance::Banking::Mergers and acquisitions The purpose of this research study is to identify POSBank customers’ fears and concerns of the POSBank – DBS Bank merger, determine customers’ reactions to the merger and identify the factors that affect customers’ decision to continue banking relationship with POSBank. The dependent variable for this research study is customers’ decision to continue banking relationship with POSBank. 2008-09-24T07:49:34Z 2008-09-24T07:49:34Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10970 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Finance::Banking::Mergers and acquisitions
spellingShingle DRNTU::Business::Finance::Banking::Mergers and acquisitions
Chong, Shu Yee.
Lim, Chen Chen.
Tan, Yi Ling.
POSBank - DBS bank merger and its impact on POSBank customers
description The purpose of this research study is to identify POSBank customers’ fears and concerns of the POSBank – DBS Bank merger, determine customers’ reactions to the merger and identify the factors that affect customers’ decision to continue banking relationship with POSBank. The dependent variable for this research study is customers’ decision to continue banking relationship with POSBank.
author2 Yeo, Victor Chuan Seng
author_facet Yeo, Victor Chuan Seng
Chong, Shu Yee.
Lim, Chen Chen.
Tan, Yi Ling.
format Final Year Project
author Chong, Shu Yee.
Lim, Chen Chen.
Tan, Yi Ling.
author_sort Chong, Shu Yee.
title POSBank - DBS bank merger and its impact on POSBank customers
title_short POSBank - DBS bank merger and its impact on POSBank customers
title_full POSBank - DBS bank merger and its impact on POSBank customers
title_fullStr POSBank - DBS bank merger and its impact on POSBank customers
title_full_unstemmed POSBank - DBS bank merger and its impact on POSBank customers
title_sort posbank - dbs bank merger and its impact on posbank customers
publishDate 2008
url http://hdl.handle.net/10356/10970
_version_ 1770564629391474688

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