Consumers' perception of organic food in Singapore : now and future

This study aims to find out Singaporeans' perception of and attitude towards Organic Food. This would help to provide insights for future Organic Food market development, with regards to its popularity and market potential. Overall, there is general acceptance for Organic Food in Singapore, but...

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Main Authors: Ng, Mee Eng, Leung, Kum Ping, Ang, Poey Hoon
Other Authors: Mohd Asad Sadi
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11127
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-111272023-05-19T07:23:09Z Consumers' perception of organic food in Singapore : now and future Ng, Mee Eng Leung, Kum Ping Ang, Poey Hoon Mohd Asad Sadi Nanyang Business School DRNTU::Business::Marketing::Product management This study aims to find out Singaporeans' perception of and attitude towards Organic Food. This would help to provide insights for future Organic Food market development, with regards to its popularity and market potential. Overall, there is general acceptance for Organic Food in Singapore, but we still need to look into areas of availability, labeling, and pricing in order to achieve the same widespread phenomenon of Organic Food in the West. 2008-09-24T07:51:31Z 2008-09-24T07:51:31Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/11127 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing::Product management
spellingShingle DRNTU::Business::Marketing::Product management
Ng, Mee Eng
Leung, Kum Ping
Ang, Poey Hoon
Consumers' perception of organic food in Singapore : now and future
description This study aims to find out Singaporeans' perception of and attitude towards Organic Food. This would help to provide insights for future Organic Food market development, with regards to its popularity and market potential. Overall, there is general acceptance for Organic Food in Singapore, but we still need to look into areas of availability, labeling, and pricing in order to achieve the same widespread phenomenon of Organic Food in the West.
author2 Mohd Asad Sadi
author_facet Mohd Asad Sadi
Ng, Mee Eng
Leung, Kum Ping
Ang, Poey Hoon
format Final Year Project
author Ng, Mee Eng
Leung, Kum Ping
Ang, Poey Hoon
author_sort Ng, Mee Eng
title Consumers' perception of organic food in Singapore : now and future
title_short Consumers' perception of organic food in Singapore : now and future
title_full Consumers' perception of organic food in Singapore : now and future
title_fullStr Consumers' perception of organic food in Singapore : now and future
title_full_unstemmed Consumers' perception of organic food in Singapore : now and future
title_sort consumers' perception of organic food in singapore : now and future
publishDate 2008
url http://hdl.handle.net/10356/11127
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