Organizational structure for electronic commerce

While a growing number of companies have taken the plunge into the growing e-commerce industry, many have developed the organizational structure for e-commerce based on conventional business models. Even though conventional business models have served traditional brick and mortar firms well, it may...

Full description

Saved in:
Bibliographic Details
Main Authors: Ho, Wei Loong, Poh, Wei Ming, Bok, Chuan Wei
Other Authors: Periasamy, Kanapaty Pelly
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11365
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
Description
Summary:While a growing number of companies have taken the plunge into the growing e-commerce industry, many have developed the organizational structure for e-commerce based on conventional business models. Even though conventional business models have served traditional brick and mortar firms well, it may not be the best model to be an effective e-commerce player.