Price vs. delivery in consumer perceptions of e-retailing.
This project aims to help online retailers understand consumers’ perceptions towards online prices and delivery issues and to better understand consumers’ expectations of prices compared with their expectations on delivery speed.
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Main Authors: | , , |
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Format: | Final Year Project |
Published: |
2008
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Online Access: | http://hdl.handle.net/10356/11487 |
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Institution: | Nanyang Technological University |
Summary: | This project aims to help online retailers understand consumers’ perceptions towards online prices and delivery issues and to better understand consumers’ expectations of prices compared with their expectations on delivery speed. |
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