Price vs. delivery in consumer perceptions of e-retailing.

• Main Authors: Foo, Jeanette Mei-Leen., Seah, Jade Wei., Yeo, Sok Yee.
• Other Authors: Speece, Mark William
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Information technology::Electronic commerce
• Online Access: http://hdl.handle.net/10356/11487
• Institution: Nanyang Technological University

This project aims to help online retailers understand consumers’ perceptions towards online prices and delivery issues and to better understand consumers’ expectations of prices compared with their expectations on delivery speed.