Promotional programme for Healthway Medical Group

The pupose of this paper is to determine the reasons for the decline in Healthway Medical Group's (HMG) patient figures in the year 2002.

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Bibliographic Details
Main Authors: Charn, Tzia Yee, Chew, Adeline Fong Ling, Chia, Yvonne Yee Woon, Ee, Nina Su Hui
Other Authors: Frith, Katherine Toland
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1362
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1362
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spelling sg-ntu-dr.10356-13622019-12-10T13:56:26Z Promotional programme for Healthway Medical Group Charn, Tzia Yee Chew, Adeline Fong Ling Chia, Yvonne Yee Woon Ee, Nina Su Hui Frith, Katherine Toland Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns The pupose of this paper is to determine the reasons for the decline in Healthway Medical Group's (HMG) patient figures in the year 2002. Bachelor of Communication Studies 2008-09-10T07:16:28Z 2008-09-10T07:16:28Z 2003 2003 Final Year Project (FYP) http://hdl.handle.net/10356/1362 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
spellingShingle DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Charn, Tzia Yee
Chew, Adeline Fong Ling
Chia, Yvonne Yee Woon
Ee, Nina Su Hui
Promotional programme for Healthway Medical Group
description The pupose of this paper is to determine the reasons for the decline in Healthway Medical Group's (HMG) patient figures in the year 2002.
author2 Frith, Katherine Toland
author_facet Frith, Katherine Toland
Charn, Tzia Yee
Chew, Adeline Fong Ling
Chia, Yvonne Yee Woon
Ee, Nina Su Hui
format Final Year Project
author Charn, Tzia Yee
Chew, Adeline Fong Ling
Chia, Yvonne Yee Woon
Ee, Nina Su Hui
author_sort Charn, Tzia Yee
title Promotional programme for Healthway Medical Group
title_short Promotional programme for Healthway Medical Group
title_full Promotional programme for Healthway Medical Group
title_fullStr Promotional programme for Healthway Medical Group
title_full_unstemmed Promotional programme for Healthway Medical Group
title_sort promotional programme for healthway medical group
publishDate 2008
url http://hdl.handle.net/10356/1362
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