Symmetrical public relations as the model of excellence for voluntary welfare organizations in Singapore : inclusive of a publicity proposal for the Singapore Anti-Narcotics Association.
Through a partnership with the Singapore Anti-Narcotics Association, our project explores the need for public relations by Voluntary Welfare Organizations, and demonstrates the applicability of two-way symmetrical communicaitons as the model of excellence for such organizations in Singapore.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/1384 |
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| Institution: | Nanyang Technological University |
| Summary: | Through a partnership with the Singapore Anti-Narcotics Association, our project explores the need for public relations by Voluntary Welfare Organizations, and demonstrates the applicability of two-way symmetrical communicaitons as the model of excellence for such organizations in Singapore. |
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