Creating a school image by using marketing strategies to change its public opinion

The purpose of the study is to find evidence that marketing strategies do help the school to improve its image and to have the ideal effective school image as described by Mortimore (1993).

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Bibliographic Details
Main Author:	Toh, Edward Paul Boon How.
Other Authors:	Leong, Wing Fatt
Format:	Theses and Dissertations
Published:	2008
Subjects:	DRNTU::Social sciences::Education::Theory and practice of education
Online Access:	http://hdl.handle.net/10356/13939
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-13939
record_format	dspace
spelling	sg-ntu-dr.10356-139392020-11-01T06:15:50Z Creating a school image by using marketing strategies to change its public opinion Toh, Edward Paul Boon How. Leong, Wing Fatt National Institute of Education DRNTU::Social sciences::Education::Theory and practice of education The purpose of the study is to find evidence that marketing strategies do help the school to improve its image and to have the ideal effective school image as described by Mortimore (1993). Master of Arts (Educational Management) 2008-10-20T11:14:58Z 2008-10-20T11:14:58Z 2001 2001 Thesis http://hdl.handle.net/10356/13939 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Social sciences::Education::Theory and practice of education
spellingShingle	DRNTU::Social sciences::Education::Theory and practice of education Toh, Edward Paul Boon How. Creating a school image by using marketing strategies to change its public opinion
description	The purpose of the study is to find evidence that marketing strategies do help the school to improve its image and to have the ideal effective school image as described by Mortimore (1993).
author2	Leong, Wing Fatt
author_facet	Leong, Wing Fatt Toh, Edward Paul Boon How.
format	Theses and Dissertations
author	Toh, Edward Paul Boon How.
author_sort	Toh, Edward Paul Boon How.
title	Creating a school image by using marketing strategies to change its public opinion
title_short	Creating a school image by using marketing strategies to change its public opinion
title_full	Creating a school image by using marketing strategies to change its public opinion
title_fullStr	Creating a school image by using marketing strategies to change its public opinion
title_full_unstemmed	Creating a school image by using marketing strategies to change its public opinion
title_sort	creating a school image by using marketing strategies to change its public opinion
publishDate	2008
url	http://hdl.handle.net/10356/13939
_version_	1683493573453938688

Creating a school image by using marketing strategies to change its public opinion

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