Internet users beware, you follow online health rumors (more than counter-rumors) irrespective of risk propensity and prior endorsement
Purpose: The Internet is a breeding ground for rumors. A way to tackle the problem involves the use of counter-rumor messages that refute rumors. This paper analyzes users' intention to follow rumors and counter-rumors as a function of two factors: individuals' risk propensity and messages...
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Main Authors: | Pal, Anjan, Banerjee, Snehasish |
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Other Authors: | Wee Kim Wee School of Communication and Information |
Format: | Article |
Language: | English |
Published: |
2022
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/161714 |
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Institution: | Nanyang Technological University |
Language: | English |
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