A synthesised review of pandemic-driven consumer behaviours and applied theories: towards a unified framework
A massive amount of research has been conducted to examine the pandemic-driven consumer behaviours, yet one may notice the fragmented nature of the research outcomes. This study conducts a synthesised review that aims to (1) identify the principal categories of pandemic-driven consumer behaviours, a...
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Main Authors: | , , |
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Other Authors: | |
Format: | Article |
Language: | English |
Published: |
2022
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/162329 |
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Institution: | Nanyang Technological University |
Language: | English |