Rise of 'lonely' consumers in the post-COVID-19 era : a synthesised review on psychological, commercial and social implications

• Main Authors: Wang, Xueqin, Wong, Yiik Diew, Yuen, Kum Fai
• Other Authors: School of Civil and Environmental Engineering
• Format: Article
• Language: English
• Published: 2021
• Subjects: Engineering::Civil engineering; Lonely Consumers; Social Exclusion/Isolation
• Online Access: https://hdl.handle.net/10356/146384
• Institution: Nanyang Technological University

Loneliness is a pervasive problem recognised as a serious social issue, and the prevailing COVID-19 pandemic has exacerbated loneliness to greater prominence and concern. We expect a rise of a massive group of 'lonely' consumers who are deeply entrenched in the social isolation caused by C...