A safer spin

• Main Authors: Chew, Audrey Xin Ying, Chia, Nicholas Wei De, Siew, Ming Li, Wee, Hong Liang
• 其他作者: -
• 格式: Final Year Project
• 語言: English
• 出版: Nanyang Technological University 2023
• 主題: Social sciences::Communication::Promotional communication::Communication campaigns; Social sciences::Communication::Promotional communication::Integrated marketing communications
• 在線閱讀: https://hdl.handle.net/10356/165277

This paper presents A Safer Spin, a public health communication campaign that seeks to reduce the occurrence of spinning-induced ER. Rhythmic cycling, commonly referred to as “spinning” in Singapore, is a group indoor cycling workout performed on stationary bikes with a rhythmic element. While prove...