Leveraging synergy to drive digital transformation: a systems-theoretic perspective

Given the strategic importance of digital transformation, IS research pays meticulous attention to identifying its key drivers, including awareness, motivation, and capability. Nevertheless, the interaction and synergy among these drivers remain conceptually and empirically understudied. Our study t...

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Bibliographic Details
Main Authors: Nguyen, Dinh Khoi, Broekhuizen, Thijs, Dong, John Qi, Verhoef, Peter C.
Other Authors: Nanyang Business School
Format: Article
Language:English
Published: 2023
Subjects:
Online Access:https://hdl.handle.net/10356/170963
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Institution: Nanyang Technological University
Language: English