Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.

An examination of the structure, functions, employee perception and public perception of the NTUC, in particular its raison d'etre and whom it represents. The objective is to gain an in depth understanding with empirical data to support the issue of their perceptions and recommend suitable stra...

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Main Author: Tan, Steve Peng Hoe.
Other Authors: Karan, Kavita
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1743
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1743
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spelling sg-ntu-dr.10356-17432019-12-10T14:42:53Z Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore. Tan, Steve Peng Hoe. Karan, Kavita Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Communication::Public opinion DRNTU::Social sciences::Communication::Organizational communication An examination of the structure, functions, employee perception and public perception of the NTUC, in particular its raison d'etre and whom it represents. The objective is to gain an in depth understanding with empirical data to support the issue of their perceptions and recommend suitable strategies for the development of the organization. ​Master of Mass Communication 2008-09-10T08:35:50Z 2008-09-10T08:35:50Z 2003 2003 Thesis http://hdl.handle.net/10356/1743 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Public opinion
DRNTU::Social sciences::Communication::Organizational communication
spellingShingle DRNTU::Social sciences::Communication::Public opinion
DRNTU::Social sciences::Communication::Organizational communication
Tan, Steve Peng Hoe.
Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.
description An examination of the structure, functions, employee perception and public perception of the NTUC, in particular its raison d'etre and whom it represents. The objective is to gain an in depth understanding with empirical data to support the issue of their perceptions and recommend suitable strategies for the development of the organization.
author2 Karan, Kavita
author_facet Karan, Kavita
Tan, Steve Peng Hoe.
format Theses and Dissertations
author Tan, Steve Peng Hoe.
author_sort Tan, Steve Peng Hoe.
title Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.
title_short Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.
title_full Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.
title_fullStr Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.
title_full_unstemmed Communication strategies and public perceptions : a study of the National Trade Union Congress of Singapore.
title_sort communication strategies and public perceptions : a study of the national trade union congress of singapore.
publishDate 2008
url http://hdl.handle.net/10356/1743
_version_ 1681043752377909248